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Our Brands
SPADA
Since our beginning, way back in 1994, the SPADA collection has grown to suit the diversified needs of the many personal requirements and riders disciplines while achieving the complex combination of offering style, performance, safety, and overall functionality value.
Since day one, we have set out to make practical moto clothing that is feels comfortable – both on and off the bike. All at a price that helps riders put more fuel in the tank and more miles on the clock – always a bonus!
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So, the SPADA philosophy has been, and remains, a simple one – design great looking clothing that offers the best performance, safety features and value for our customers. We have stuck steadfastly to this original belief that high quality, great looking and, ultimately, usable products should be available to all riders, at any budget.
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The SPADA philosophy is continuously achieved by listening to and acting upon feedback from motorcycle riders of all ages and needs from across the UK – through actively engaging with the market, at shows and on our very active social media.
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Along the way we’ve learnt a few things too – about designing and developing the best quality bike gear. Our journey is by no means complete – in fact, we think it’s only just beginning – and that’s what makes it interesting!
SPIDI
SPIDI is a community of riders, technicians, designers, and professional racers who have been working to perfect a product that represents the highest levels of comfort and safety.
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Passion for design, for technique, and for speed. Unquestionably. But above all else, responsibility in devising design solutions worthy of winning motorcycle riders’ esteem over the years, as well as that special perception of trust in apparel that combines protection, comfort, style, and practicality. Tradition. In a word, the SPIDI emotion. Profound concepts that describe the exchanges of awareness between groups of people who work in a community inspired by the research and development of new products that make riding a motorcycle safer and safer. More and more secure, and offering greater comfort when riding through your town or even on the most adventurous road trip.
We develop products and processes responsibly, and we’ve been doing it since 1977. We’ve always got to take things to the next highest level, and certainly not by looking only at the market or the look. This commitment among motorcycle riders, the shared responsibility of raising the product’s standard, complicity in attempting to augment safety will make the difference that will be appreciated by those who – like us – share this special dimension. We are the MOTORSPORT LIFESTYLE COMMUNITY.
Cardo
Back in 2003, we were one of a few companies creating Bluetooth headpieces for early cellphones. We called them Scala, and they were special because of our unique wind-suppressing technology. With Scala, users' voice came across crystal-clear and noise-free.
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Then, one day, riding on a motorcycle to the office, lightning struck!
What will happen if we take the same Bluetooth and wind-suppressing technology, wrap it inside a sturdy waterproof shell and attach it to a helmet? Now riders like us could connect to their music, their phone, and most of all - to each other.
Cool!
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We believed - we still do - that riding a motorcycle shouldn’t mean we can’t enjoy the company of our friends. So, we put our best man to the challenge (really our best man, he’s still with us, and he's our oldest employee), and a year later we launched the world’s first motorcycle Bluetooth headset.
It was a blast. A true marvel of innovation, though we could possibly have been more innovative in its choice of a name -Cardo.
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Seeing that we were on to something, we decided to stop making earpieces for phones and focus on making the lives of our fellow riders better. We’ve been committed to this endeavor ever since.
